2014-2015 Workshops


  • June 5, 2015: “Meet the Funders.” Four local Community and Private Foundations gave us insight on how they approach grantmaking in our communities, their process and how funding decisions are made, and they gave us advise for submitting stronger proposals. Panelists were:
    • Karen Bechtel, Concord Carlisle Community Chest
    • Mary Crowley, Foundation for MetroWest
    • Pam Kane, Greater Worcester Community Foundation
    • Marilyn Martino, Sudbury Foundation
  • March 19, 2015: “Raise More Money: Major Gift Fundraising for Smaller Nonprofits.” Fundraising expert Diane Remin will guided us through the process of identifying current donors that could go to the next level, creating strategies, making the ask, and turning “no” into “yes.” Attendees left with the ability and confidence to get out the door and talk with your donors in 2015.
  • January 22, 2015: “How your Website and Social Media can Boost Donor and Volunteer Engagement.” Social Media guru John Haydon presented this workshop on how to integrate social media into your existing fundraising strategy and/or volunteer recruiting strategy to get more results across all channels.
    • Storytelling with social media
    • How to “wake up” your community with social media mini-campaigns
    • Refining your content strategy with Facebook Insights
    • Using Facebook and retargeting to increase website conversions
    • Reaching lapsed donors with targeted Facebook ad campaigns
    • Getting your current donors and volunteers to tell their friends about your campaign
  • November 18, 2014: “An Introduction to Outcomes Management.” Expert Ellen Bass, Director of the Capacity Institute, introduced what outcomes management is and why implementing it in your organization is good for your organization and the constituencies you serve. This workshop explored different aspects of implementing outcomes management, such as the role of your mission statement, assessment tools and tracking systems, and how to involve staff and partners. MWNN hosted this MNN Regional Workshop.
  • September 23, 2014: “Valuing People at Small Nonprofits: Support Your Staff and Strengthen your Organization.” Effective employee performance management has been shown to improve employee morale and performance and help produce better outcomes. Experts at Insource Services, Inc reviewed the basics of Performance Management including: writing SMART goals for staff; providing written annual performance reviews; performance improvement plans and career development plans; and handling difficult performance conversations. Participants gained practical insights and a tool kit of forms that can be used to launch or enhance a performance management program in their organization.
 The session began with Massachusetts Health Connector representatives explaining some potential health care benefits for small nonprofits. MWNN hosted this MNN Regional Workshop.